Marketing

Advertising is everywhere – on the TV, in the newspapers, in blogs, social media, banners, and posters. Every organization thatRead More →

H&M Fashion Store opened its first store in Vasteras, Sweden in the year 1947. The store started dealing with women’sRead More →

Ways in which ethical issues influence marketing planning within Adidas Adidas strives to include ethics in its marketing planning. AdidasRead More →

Marketing planning contributes to the organizations strategic planning in many ways. First, it gives the organization an opportunity to analyzeRead More →

One of the main barriers of marketing planning for Adidas is the influence of culture. Since the company engages inRead More →

Adidas has been trying to make marketing strategies from various perspectives over the past few years. This has been drivenRead More →

Anyone who has read about God’s Creation knows what it means to be created in God’s image and likeliness. ExcuseRead More →

One of the models used in product portfolio analysis is Boston Consulting Group (BCG) analysis. This is also referred toRead More →

The Concept of the Marketing Mix In terms of full marketing mix, marketing mix can be examined from two perspectives:Read More →

There are various types of marketing and market research which can be used by the company to find solutions forRead More →

Marketing Research Marketing research involves identification and specification of information used to identify opportunities and business problems; identify, synthesize andRead More →